Scale-O-Graph
If you need to automatically enlarge or reduce a desirable segment of your artwork without computation, use a Scale-O-Graph.
Begin by placing in on your photo or artwork, select the most effective composition and lock in the proportion. The plastic arms slide freely on a diagonal bar to maintain the proportion you have chosen. A pencil outline can then be drawn on your layout using the Scale-O-Graph opening as a guide.
Contact Screen
A contact screen is used with photo-sensitive film or paper to produce halftones for reproduction of photographs in your newsletter. The screen itself is created photographically and has a dot structure such as 85-line, 100-line, etc.
(Also see "Contact Print")
Availability
Clip art is available from a number of sources (including online) who produce this material in book form or by a monthly subscription service (usually for a fee). In order for clip art to have value, you must be able to readily locate a specific piece.
One of the best ways to do this, is to organize your hard copy clip art by subject headings in some sort of filing system. Use terms that are descriptive (relevant) and familiar. You can also include sub-headings under your headings.
For example: Sports
Under ¡°Sports,¡± you could include such sub-headings as: Basketball; Baseball; Golf; Swimming; etc., and also a ¡°General¡± category. (If you¡¯re really organized, you could even include a brief summary of each specific piece - i.e., line drawing graphic of basketball going into basket)
Use Different Angles
There?s nothing worse than a photographer who remains stationary and doesn?t move to get the best possible photo. If you?re shooting an event and the crowd is rather sparse, move in and get as many people in the shot as you can to give the illusion of a well-attended function. Stand on chairs, crouch down to a child?s level, go up the stairs to a balcony...just move!
Free - FresherImage.com
Thousands of free to use clip art images, as well as how-tos, tips, and tricks for creating your own graphics can be found at Fresher Image. Choose from 3D animations, symbols, backgrounds, banners, borders, black & white images, color originals and more. Online tutorials include Adobe Photoshop and Jasc Paint Shop Pro.
Technique - Silhouette
By eliminating a distracting background in a photo, leaving only the subject, you create a silhouette.
*Clip Art
Clip art is the term given to drawings and/or illustrations that are available either free or for purchase and that may be used for unlimited reproduction purposes (copyright-free). In most cases, the art is simply clipped out and pasted up directly onto your layout.
Improve a Bad Photo
Almost any photo can be improved with proper cropping. Focus on the main subject of the photo and eliminate any dead space or distracting backgrounds. Close-ups of faces and gestures are important, but you can usually cut off legs and tummies for a more dramatic statement.
Take Your Own Photos
By following a few simple suggestions, you?ll be taking photos you can be proud to publish in your newsletter!
Begin by investing in a 35mm camera that has autofocus and a zoom lens (a range of 35mm to 70mm) - this will accommodate most of your photographic needs. Any brand of film will work, but it?s best to use a black and white film such as Kodak Tri X (or similar) with a film speed of ISO 400 - this will allow you the greatest flexibility in lighting situations.
Then, visualize your picture through the lens before you click! Imagine what the finished photo will look like and try to eliminate as much distracting background as possible. This special effort will help you get the pictures needed to attract your audience.
Continuous Tone
Continuous tone refers to any art, or its reproduction, that has tonal gradation without the use of halftone dots.
(Also see "Halftone" and "Line Copy")
Line Copy
Line copy refers to any original art that will be used in your newsletter that is made up of solids, lines or dots, but NOT of gradations of tones.
(Also see "Continuous Tone" and "Halftone")
*Most Common
The two most common types of artwork in a newsletter are: line art - black & white or solid color, usually type, pen and ink drawings, and continuous tone - black & white or four-color, with shades of greys, usually photographs.
Blowup
A blowup is another term for a camera enlargement.
Vertical Shots
One of the easiest ways to get variety in your photos is to hold the camera vertically to get a tall shot.